Shantou YuTai Import & Export Trading Co.,Ltd.

Yutai imp.& exp. Trading Co.,Ltd(Yifeng Trading Co., Ltd). “YUTAI(”“YIFENG”) was established since 1997 and the principal business engaged has been international toys trading. Our mission is to provide quality toys and services to different buyers all over the world.

With over 20 years of ample experience in the toys business, YUTAI(YIFENG) was integrated as a professional corporation with various functions: Research and Development (R&D); Manufacturing and Trading; Quality compliance. Our manufacturing plant in China is now over 15000 sq meters and annual turnover reached USD80,000,000 in 2019.

YUTAI(YIFENG) was proudly accredited with different global certifications like ICTI, BSCI, Disney FAMA, ISO. As at May 2020, our solid customer base is spanned through a wide spectrum around the world like: Walmart, K-mart, Fisher Price, Just Play, Costco in US; Simba-Dickie, Smoby, LIDL from Europe; Coppel, Playmind in South America; Kmart in Australia; Lulu group in the Middle East.

Our R&D department comprised a team of 12 engineers and equipped with 3 sets of 3D printers and other advanced computer aided tools. Our professional engineering team can convert preliminary and fundamental ideas from customers into a final and concrete product through a series of 3D drawings, mockup and prototypes settings. To ensure successful product launching in the market, we will also provide feasibility study and cost effectiveness solutions to our clients. Our strict company policy regarding confidentiality is our key success to protecting the intellectual right of all customers.

Our manufacturing plant currently has 30 injection molding machines; 3 alloy die-casting machines; 2 automatic spraying lines and 15 assembly lines. We have 3 storeys with a total area of 6000 sq. meters, providing ample space for the storage of finished products.

We have 8 different sales team with professional knowledge. All sales are customer-oriented and always trying their utmost to achieve the goal of providing excellent service to every customer in a sustainable win-win approach.

To provide a one-stop-sourcing approach for customers, our spacious showroom (12000 sq. meters) can display thousands of diversified and comprehensive toys under different categories. Our computerized samples system enables customers to get full product information just in a finger- tip which can enhance their efficiency in making buying decision in a quick instance.

In 2015, YUTAI(YIFENG) set up a testing laboratory in Shantou, providing full range of accurate and quality testing services under different aspects such as chemical, physical and electrical. This laboratory has been accredited by CNAS in China, and fully recognized by other authoritative organizations such as Mattel in US, BV in France, and TUV in Germany. Our customers can leverage on the laboratory to ensure toys safety standard and providing mandatory certifications to their local regulatory authorities.

Participating different toy fairs is one of our business strategies to understand the needs of global toys market. Every year, we will exhibit our new products in Canton Fair (Spring and Autumn), Hong Kong Toy Fair, Spielwarenmesse in Nuremburg, New York Fair, Dubai and Russia. Our professional sales team will explore new business opportunities through effective communication and providing quality services to every customer.

Over the past years, YUTAI(YIFENG) has been committed to perseverance, dedication and innovation. We would like to express our sincere and deep gratitude to all our customers and suppliers for their generous support. All our staff are fully devoted according to YUTAI(YIFENG) culture and continue to strive for excellence in the future!!