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LUOZHU

LUOZHU

1.Adhering to tradition and innovation, the ethnic Handicraft Professional Cooperative Association of Gabo Neighborhood Committee of Loza town, Lhozhag County, was established in November 2012 with a registered capital of 1 million yuan. It is now a "small and medium-sized scientific and technological enterprise in Tibet" . In 2016, it was awarded the "state-level Farmers' Cooperative Demonstration Association" . In 2018, it was selected as the "fourth batch of Tibet cultural industry demonstration bases. " The cooperative is gradually taking shape with mainly Tibetan-style suitcases and bags, tibet-style scarf, Shawl, national clothing, umbrella, gloves, hats, national handicrafts and other coordinated development, set design, hand-woven, processing synthesis, sales as one of the Tibetan textile fashion brands. In recent years, with the support and solicitude of the Party committees and governments of the autonomous region, Shannan City and Lhozhag County at all levels, the brand effect of "the market sales volume has increased steeply year by year, the products have good public praise, and the operation and management mechanism has been perfected" has been initially formed, in Lhasa, Sannan, shangri-la and other places have opened chain stores.
2. Never Forget your original intention and work hard to get rich. 1. Wage distribution: Since the establishment of the co-operative, the total wage distribution for its employees has been more than 2.54 million yuan Of which 190,000 yuan was paid to employees in 2013, employees were paid 497,800 yuan in 2014,451,100 yuan in 2015,451,500 yuan in 2016,586,500 yuan in 2017 and 372,800 yuan in 2018.2, over the past five years, the Luozhu brand has actively responded to the call of the policy of "precision poverty alleviation" , taking ethnic handicraft skills as the main line, and has paired up to help 27 poor households with 76 people, led 30 people to start their own businesses, employed 120 farmers and herdsmen, and invested 85 companies, 3.8 million yuan in capital, 400,000 yuan in dividends per year, 4,800 yuan per household; 1.08 million yuan in total since the founding of the cooperative . Among them, 2014 share dividends 105,000 yuan, 2015 share dividends 107,000 yuan, 2016 share dividends 188,000 yuan, 2017 share dividends 272,000 yuan, 2018 share dividends 408,000 yuan 3. Overall situation in 2018 from 2013 to 2017, the accumulative amount of materials distributed by cooperatives to some poor households, schools, university students and other groups reached 1.07 million yuan, and the accumulated discount of materials distributed by cooperatives since its establishment is 1.393 million yuan . In 2018, employees received a total of 372,000 yuan in salary, 408,000 yuan in share bonus, 50,000 yuan in share bonus and 50,000 yuan in land share bonus, totaling more than 810,000 yuan. In 2018, a total of 323,000 yuan in condolence gifts were distributed, of which 150 such gifts were distributed, totaling 165,000 yuan, and 1,000 Luozhu hats, equivalent to 158,000 yuan, were sponsored for the Lozakula Gangri Cultural Festival . Since the establishment of the co-operative Society, a total of 20 training sessions for farmers and herdsmen have been organized, with the number of trainees exceeding 200. Through this series of training sessions at various levels, the skills of knitting, sewing and trampling for cooperative and non-cooperative workers have been significantly improved, so that a large number of farmers and herdsmen mass quality and technical capacity has been greatly enhanced, effectively promoting the farmers and herdsmen from poverty and become rich. It can be said that the cooperative's "Luozhu brand" has not only won a good reputation among consumers, but also led the majority of farmers and herdsmen from poverty and prosperity has won the praise of leaders at all levels, fellow villagers.
3.Tibet-style textile products mainly take the form of tibet-style fashion brands, and this has become increasingly prominent in Tibet as the rapid development of Tibet's economy and society has resulted in the frequent emergence of similar products and uneven brands, the market environment is faced with the serious common fault of "the same style and pattern, the same quality" , the cultural connotation is not accurate enough, the product lacks the inner soul. In this regard, since Luozhu products have been on the market, through continuous product research and development over the years, we have always insisted on taking it as our duty to "inherit the culture of the snow region and rebuild the beauty of the national culture and Humanities" , and have conducted in-depth research into the traditional Tibetan culture, while refining the core elements of Tibetan accurately, innovating the design concept of products, and enhancing the aesthetic sense of products, special attention is paid to the enhancement of the humanistic connotation of Tibetan, and the fashion of the cultural connotation is strengthened. 3. Cooperative Upgrading Planning since the establishment of the Cooperative Society, and especially since 2018, with a high sense of social responsibility as "to establish a platform for innovation and entrepreneurship, and to promote rural revitalization, " Tightly around the "product research and development, product production, product sales" three core points, the overall innovation and innovation upgrading. (1) FOCUS ON IMPROVING PRODUCT R & D and design capabilities, strengthen the refined level of Luozhu product process. (2) to establish and improve the marketing system combining online platform with offline chain, focus on product marketing, and strengthen the promotion of Luozhu brand. (3) focus on team building, building a strong market planning and creative design coordination of the quality team. (4) planning to establish a Luozhu Zhongchuang space in southern China with the theme of "Fashion Tibet, Innovation Sannan" , build an online platform for "fashion Tibet" , and take the lead in holding the "Tibet (Luozhu) fashion week" , opening a new prospect for the prosperity and development of Tibet's fashion culture and innovation industry, to build the first innovation platform for the overall planning of Industries in Tibet. The comprehensive reform and innovation of the cooperatives and the strategic upgrading of the Luozhu brand will undoubtedly provide a stronger and stronger support point for the rural revitalization of Lhozhag County and Shannan cities, and will lead more farmers and herdsmen to shake off poverty and become rich, and college students to find jobs and start businesses, lhozhag County and Shannan will also promote the rapid development of other special industries, scientific development, and innovative development.

Company Name: LUOZHU
Company Type: Manufacturer
Year Of Establishment: 2012
Registered Capital: ¥1,000,000.00
Enterprise Scale: 101-500
Main Target Customers: Traders
Main Exhibits: Other hand bag, Versipacks, Other purses and card holders
Address: 5th.kangzhu commercial building .xiangqudong road.shannan city .tibet autonnomous region .
Area: Tibet China

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